Lotame is the global leader in unifying data management, empowering innovative publishers, networks, and brands to unlock the full value of their audience data. Clients leverage Lotame’s Unifying DMP, Crowd Control® to collect unstructured audience data from disparate sources anywhere, and organize it into one user friendly interface to convert that audience data into action, insights and intelligence everywhere. With Lotame, publishers, networks and brands can make informed decisions, build unique products and drive positive business outcomes from their data assets.
To compliment our DMP, Lotame's Smart Audience Data is the industry's most flexible, scalable audience solution designed with today's sophisticated marketer in mind. It is the premier source of accurate, intelligent, up to the minute audience data-the key asset behind the most successful branding campaigns.
Our Woldwide taxonomy of 2000+ Smart Data Audience segments are available for immediate purchase or custom segments can be built based on interests, behaviors, demographics or any other custom set of categories that work best for your business.
We provide an end-to-end solution that helps clients:
For more information, visit http://www.lotame.com.