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GfK Dimestore

Brand Safety | Analytics

GfK Dimestore offers a unique platform for measuring the effectiveness of your digital ad campaigns in the same footprint where your online ads appear. Our unique technology enables publishers and agencies to insert multi-question surveys into display, streaming video, in-app and mobile ads – without disrupting the user experience. Our “real-time” reporting enables you to optimize online ad campaigns while they’re still in flight – delivering more for your online ad dollars. Collect brand-centric metrics – including awareness, favorability, message recall and purchase intent. Our technology provides advertisers, agencies, and publishers with on-demand, directional results. Key benefits of our platform are:

  • Easy implementation. Publisher- and ad-network-friendly implementation allows you to truly measure your campaign while reducing project turnaround time.
  • Speed. On-demand reporting and real-time, respondent-level results help you continuously gauge performance against key metrics – and make changes to your campaign in-flight.
  • Cost effectiveness. We can tailor the level of service to your needs and budget, from full-service to "DIY".

GfK is one of the world’s leading research companies. Every day, our 12,000+ experts discover new insights into the way people live, think and shop in over 100 countries. We use the latest technologies and smartest methodologies to help our clients deeply understand the most important people in the world:  their customers.

Office Locations

  • Chicago
  • New York
  • Chicago
  • 420 North Wabash Avenue
  • Suite 401
  • Chicago
  • IL
  • 60611
  • United States
  • New York
  • 200 Liberty Street
  • Floor 4
  • New York
  • New York
  • 10281
  • United States